Italy Named Partner Country of Winter Fancy Food Show

Under the banner "The Extraordinary Italian Taste," food companies from nearly all regions of Italy will present the best in pasta, cheese, olive oil, salumi and more to buyers from top names in retailing and restaurants looking to bring more specialty food from Italy to U.S. consumers.

The show, the West Coast's largest trade event devoted to specialty food, runs Jan. 17 – 19, 2016, at Moscone Center. 

"Food from Italy has long set a standard for excellence in the U.S.," says Ann Daw, president of the Specialty Food Association, owner and producer of the Winter Fancy Food Show. "This partnership will raise awareness of the authenticity and outstanding taste and quality of these extraordinary foods."

Maurizio Forte, Trade Commissioner and Executive Director for the U.S. of the Italian Trade Commission, notes that Italian food exports climbed 23.5 percent in the first eight months of 2015. "It is the right time to go full speed ahead in the U.S. market and create new and wider opportunities for our companies," he says. "The Fancy Food Show is a very important trade event for the Italian companies that export or wish to enter into the U.S."

Forte adds: "Thanks to the strong momentum created by the Italian Ministry for Economic Development, the Italian Trade Commission in partnership with Federalimentare, Fiere di Parma, Fiera di Milano e Fiera di Verona, is pleased to continue its large-scale participation at the Fancy Food shows."